I’ve decided after a long absence to try something new. Each week I’m going to comment about something that is depicted in print, video, or commercial to be absolutely amazing, but in real life couldn’t be farther from the truth. From fast food advertisements to models wearing jeans. Nothing will be safe.
I’ll start this week’s new idea off with fast food. As I was driving to work this morning I saw a billboard for a ‘trophy burger’. It actually looked tasty. But since I’ve given up on most fast food due to artistic differences, that being the food never looks like it is advertised and is usually more horrible than eating cardboard with salt, pepper, and ketchup, this one actually made me a bit curious. Now all the while I’m thinking to myself, I can bet this isn’t going to live up to the presentation I want and the flavor I deserve as a paying customer.

in print
This delightful burger starts with a third pound of 100% pure Angus beef, sure. Add some slices of cheese that actually looks like real cheese, slightly melted. Placed between braided sesame seed buns that look like a baker just popped them out of the oven. The sesame seeds look like the hand of God placed them. Topped with ‘fresh’ tomato, ‘real’ whole leaf lettuce, ‘crisp’ red onions and ‘crinkle-cut’ pickles. The picture leads you to believe all you have to do is sit down, roll up your sleeves, and get down to business. And this is what I ordered…looks good doesn’t it? My taste buds actually started to party. All that’s left is to get it and compare.

in real life
Well it isn’t the advertised piece but it isn’t too far off the mark. BUT what does it taste like? Will it be similar to the unfortunate sad, generic excuse of a burger the chain has sold for years or will it taste like a real burger? Laying my innards on the line for science I subjected myself for the good of the reader. Although it is a step up from the economy class burger, it is hardly what I would call a premium burger. The bun was less airy then the regular hamburger bun, but not great. The pickles were mushy, the onions were anything but crisp. The cheese was the usual over processed pasteurized cheese. The meat, although more ‘beefy’, was dry and similar to the highly compacted little brother burger as far as texture. Taste? It was a nice try, but sadly, it is far off the mark. It left my taste buds feeling like they just encountered a chemical burn. Salt and pepper, sure. But this is what they put into this disaster of a burger. Read more…